COLLECTION: FAKE IT UNTIL YOU MAKE IT
Are you also fed up with perfect lives on Instagram?
Between fake followers, cardboard sets, and forced smiles, social media has become the kingdom of hot air. Everyone invents a life for themselves. Everyone filters reality.
That's exactly what we poke fun at with our classic Fake It Until You Make It collection. This phrase is a direct, ironic critique of this culture of fakery. Wearing these clothes means openly embracing total self-deprecation in the face of the absurdity of the web.